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Competitive Analysis

The Crowdbabble Blog

Oct.09Trump vs Clinton social media first debate tweets

Does a Debate Win Become a Social Media Win? Surprising Outcomes from Hillary and Trump’s First Face-Off

By | Competitive Analysis, Presidential Election 2016, Uncategorized

The first official debate of the 2016 Presidential Election changed the trajectories of Donald Trump and Hillary Clinton on social media — but not in the way that you might expect. Old media and social media polls showed very different perspectives on who won the debate, and the candidate’s overall…

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Apr.07

John Kasich vs. the World: Candidate’s Odd Catch-Up Strategy Might Just Work

By | Competitive Analysis, Presidential Election 2016, Social Media Analytics, Social Media Measurement, Twitter Analytics, Uncategorized

The New York Times has called him “the only plausible choice for Republicans tired of the extremism and inexperience on display in this race.” The polls have called him third place candidate, well behind Ted Cruz and Donald Trump. John Kasich is the old guard’s favourite for the Republican nomination,…

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Dec.21Social Media Analytics Instagram Crowdbabble iconosquare

The Iconosquare Alternative – Crowdbabble

By | Competitive Analysis, Instagram Analytics, Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media ROI, Uncategorized

Instagram is arguably the most exciting social media platform today. It’s spawned new companies like Iconosquare to provide basic instagram analytics platform for marketers! Even we were using the services because it was a freemium platform. We used Iconosphere to compare the data sets to see if there are any…

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Dec.15

Social Intelligence Feedback Loop for Small Businesses – Introduction

By | Competitive Analysis, Social Customer Service, Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media ROI, Uncategorized

Small businesses don’t often have the luxury of top tier marketing budgets when starting out. I can name countless small businesses in my area that require old approaches to marketing: flyers and word of mouth. For the good ones this may work, but a lot of businesses struggle with these…

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Oct.30

The Dark Side – How to Use Google Analytics to Measure and Estimate Your Social Media ROI by Leveraging Dark Social Activity

By | Competitive Analysis, Facebook Analytics, LinkedIn Analytics, Marketing Development, Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media ROI, Twitter Analytics, Uncategorized

Social Media ROI is an ambiguous, but extremely important metric. Digital marketers may feel overwhelmed when trying to figure out how to calculate or try to understand it. The return on social media efforts is a tough nut to crack, mostly because we don’t really know what tools to use….

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Oct.19Social Media Engagement Facebook Types

Types of Facebook Media Shared By Canadian Parties – #exln42

By | Competitive Analysis, Facebook Advertising, Facebook Analytics, Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media ROI, Uncategorized

For those who don’t know, Crowdbabble is based in Toronto, Ontario, Canada. Our country is undergoing its 42nd elections today and it is one for the record books. It is one of the few elections in history where there has been an increase in voter turnout according to recently released…

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Oct.15

Introducing the 2015 Canadian Elections Social Media Dashboard

By | Competitive Analysis, Facebook Advertising, Facebook Analytics, Facebook Analytics 101, Instagram Analytics, Real-Time Analytics, Social Customer Service, Social Media Analytics, Social Media Marketing, Social Media Measurement, Twitter Analytics, Uncategorized

Crowdbabble calls Canada home and we are currently undergoing our 42nd federal elections! It’s hard to imagine that we already had 42 general elections which resulted in 22 party leaders elected as Prime Minister. Elections have changed a great deal over the years. In 2015, candidates and voters flock to…

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Aug.31snapchat-api

5 Reasons Why Snapchat Needs To Open Up Their APIs Again

By | Competitive Analysis, Real-Time Analytics, Snapchat, Social Media Analytics, Social Media Marketing, Social Media Measurement, Uncategorized

It seemed like only yesterday that Snapchat had to close their APIs because of a hack that took place through one of their third party apps. The APIs had a security loophole which unfortunately allowed for hackers to exploit user data. Snapchat decided to close their APIs to limit developer…

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